Activity #3
Answering 1. If I had a business, it would be in the cake industry and my target audience would be people who like minimalistic cakes/cupcakes for birthdays. 2. By serving their wants instead of needs. 3. There isn't just one since a lot of people prefer customized cakes instead of a standard design. 4. I would run 4 different ones throughout the year since I would do seasonal flavors. 5. No, it is a very open field. 6. Word of mouth and I would have a signature design that can be customized but still recognizable.